For lifecycle & marketing teams
Own the campaign. Shape every next step.
Turn a campaign idea into a useful sequence. Welcome customers, guide their next step, and reconnect when they go quiet, with a visual workflow your whole team can understand.
Connect your AWS account. One flat SendOps fee.
From idea to follow-through
Make the next campaign change yourself.
Choose the moment
Build an audience from contact attributes and product activity. Enroll people when the message matters.
Shape the conversation
Add emails, waits, and branches visually. Connect a webhook for SMS or push through your service, and preview the next message in context.
Learn from the result
See how people move through each step and where they exit. Improve the next version using what you learn.
Choose your customer moment
Start with the moments your customers already have.
Journey explorer
Select any step
Meet them at their first milestone.
Wait for a first project, not just the clock. Celebrate progress, or offer help when the deadline passes. Finish with the right contact context.
Behavioral wait · Timeout path · Contact updates
Exit if the account closesChecked throughout the journey.
Project created
2 days, no project
The project-created signal comes from your app. A timed wait resumes when the condition is met or its deadline expires.
Welcome them aboard
A personalized template sent through your Amazon SES. Marketing topic preferences and your email frequency cap are checked before sending.
Your first small win starts here
lily@yourcompany.com
to Marcus
Hi, Marcus. Let’s get your first project up and running. Start with one thing, and we’ll help with the rest.
Create your first projectFrom campaign brief to next version
Help trial users who haven’t started.
You own the campaign. Your product integration supplies the signals; you decide who needs help, what they receive, and when the sequence should stop.
A trial user has not created a project after three days. Offer practical help, then stop reminders as soon as they activate or upgrade.
A campaign your team can adjust without another application deployment, with a clear customer outcome to measure.
01
Choose the eligible audience
Use trial status and project activity to identify people who need help. Check the audience preview before enrolling existing contacts.
02
Edit the journey visually
Add the help email, a wait, and a progress check. Preview the personalized message and give activated users a different next step.
03
Rehearse before sending
Use a fixed shadow cohort to inspect who would receive each message and which sends consent or frequency rules would filter.
04
Improve the next version
Review activation and paid conversion alongside delivery and exits. Change the message or timing, and keep the history of the decision.
From account to automation
Connect once. Build what happens next.
Your AWS account is the starting point. Your customer journey is the destination.
- 01
Connect your AWS account
Use a guided, keyless connection to set up or connect SES. Verify your sending domain and get ready for production sending.
Explore the setup - 02
Bring your audience to life
Connect contacts and product activity. Choose who enters, what they receive, and when the journey should end.
Meet your audience - 03
Rehearse. Launch. Learn.
Test your workflow in shadow mode, review the emails, then activate. Follow each contact’s progress and improve the next version.
Build your first workflow
Room to grow
One flat fee. No success tax.
Reach more customers without a bigger SendOps bill. SendOps charges a flat subscription, with no per-contact fees and no per-email charge from us. AWS bills SES delivery separately at its low usage rates.
Your audience grows
Additional SendOps fees for storing more contacts on Team
$0Free, Team at $29/month, or Business at $149/month. Each plan has a contact ceiling (50,000 on Free, 500,000 on Team, 5 million on Business); within it your SendOps fee stays flat. AWS bills delivery separately.
Calculate your costsYour next workflow starts here
Make the next message the helpful one.
Connect your AWS account. Build your first journey. Make the next email count.
Free plan available. No credit card required.