SendOps

Pricing

The whole email stack. One flat fee. No per-contact tax.

Audience, broadcasts, workflows, templates, analytics, DMARC monitoring and alerts are on every plan, including Free. Delivery runs through your own AWS SES at $0.10 per 1,000 emails. Plans only change seats, templates and retention.

  • Audience & segments
  • Broadcasts
  • Workflows
  • Git templates
  • Analytics
  • DMARC monitoring
  • Deliverability alerts
  • API & MCP

Free

$0

For individuals and small projects

  • Unmetered email volume
  • 1 team seat
  • 3 templates
  • 7 days event retention
  • Email & in-app alerts
  • Every platform feature, including DMARC monitoring
Popular

Team

$29/mo

For growing teams

  • Unmetered email volume
  • 5 team seats
  • 50 templates
  • 90 days event retention
  • Slack & webhook alerts
  • Email support
  • Every platform feature, including DMARC monitoring

Business

$149/mo

For larger organizations

  • Unmetered email volume
  • 25 team seats, add-on packs available
  • 200 templates, add-on packs available
  • 1 year event retention
  • Slack & webhook alerts, notification presets
  • Priority support
  • Annual billing at $1,639/yr
  • Every platform feature, including DMARC monitoring

No plan meters email volume. You only pay SES delivery costs ($0.10 per 1,000 emails).

SendOps does not impose usage-based email volume limits. Sending remains subject to your Amazon SES quotas, AWS policies, sender-reputation requirements, SendOps anti-abuse controls, and applicable law.

The real cost of your email stack

What you would pay elsewhere for what SendOps includes.

Other providers charge per email, charge again per contact for the marketing features, and leave DMARC monitoring to a separate tool. Set your volume and audience size to see the whole bill.

50,000 emails/month

10,000 contacts

Compare with

On SendGrid

Email sending
SendGrid Essentials
$20
Audience, broadcasts & workflows
SendGrid Marketing Campaigns Advanced 10K
$60
DMARC monitoring
dmarcian Basic
$20
Total per month$100

You keep

$95 /mo

On SendOps

Email sending
Your AWS SES, $0.10 per 1,000
$5.00
SendOps platform
Free plan
$0
Audience, broadcasts & workflows
Included
DMARC monitoring
Included
Total per month$5.00

Over a year that is $1,139 you are not sending to SendGrid, SendGrid Marketing Campaigns and a DMARC vendor. Upgrade to Team for $29/mo and it is still $791.

Other providers' figures are public list prices verified September 2026: the provider's own sending plan, the marketing product it sells or points to for audience and workflows (SendGrid Marketing Campaigns Advanced, Mailjet Premium, ActiveCampaign, Resend Marketing), and dmarcian's tiers as a market rate for DMARC monitoring. Where a public price list ends, the last tier is used rather than extrapolated. SendOps figures assume the Free plan; SES delivery is billed by AWS at $0.10 per 1,000 emails.

Included here, extra elsewhere

What SendOps Free includes that others sell separately.

Every row is on the SendOps Free plan. The other columns show what the same capability costs, or where you would have to go to get it, as of September 2026.

CapabilitySendOps FreeSendGridMailgunPostmarkResend
Audience, lists & segments with no per-contact feeIncludedMarketing Campaigns, from $15/mo, billed per contactSeparate product (Mailjet)Not offeredMarketing plan, billed per contact
Broadcast campaignsIncludedMarketing Campaigns, from $15/moSeparate product (Mailjet)Not offeredMarketing plan, billed per contact
Automated drip & event-triggered workflowsIncludedAdvanced plan, from $60/moSeparate product (Mailjet Premium)Not offeredIncluded
DMARC monitoring with source diagnosis & alertsIncludedThird-party tool (Valimail)Paid plans only; alerts in Optimize, from $99/mo$14/mo per domainSelf-hosted open-source tool
Deliverability alerts to Slack & webhooksIncluded, Slack & webhooks from TeamEmail alerts only; Slack through ZapierReputation alerts in Optimize, from $99/moPer-event webhooks onlyBuild your own from webhooks
Branded HTTPS tracking domainIncludedPro plan, from $89.95/mo, plus your own CDNIncludedHTTPS not supported on custom domainsIncluded
Template images on a CDN under your own domainIncludedHosted on SendGrid's domainNot offeredNot offeredNot offered
Templates synced from GitHub, deployed on mergeIncludedNot offeredNot offeredCLI, bring your own CINot offered
Email delivery cost at 1M emails$100 via your AWS SES$659 (Pro 700K)$1,080 (Scale)$700 (1.5M)$650 (Scale 1M)

Paid plans raise seats, templates, retention and alert channels. They do not unlock features. See the plan limits.

Compare plans

Every feature on every plan

FeatureFreeTeamBusiness
Plan limits
Monthly price$0$29$149
Metered email volumeDelivery is billed by AWS at $0.10 per 1,000 emailsNoneNoneNone
Team seats1525 + add-on packs of 5
Email templates350200 + add-on packs of 10
Event retentionHow long delivery and engagement events stay searchable7 days90 days1 year
Contacts, lists & segmentsUnlimitedUnlimitedUnlimited
Alert channelsEmail, in-appEmail, in-app, Slack, webhooksEmail, in-app, Slack, webhooks
Notification presetsNot includedNot includedIncluded
Annual billingNot includedNot included$1,639/yr
SupportNot includedEmailPriority
Audience
SegmentationBuild segments from what contacts are and what they didIncludedIncludedIncluded
Consent & suppression managementIncludedIncludedIncluded
CSV import & bulk operationsIncludedIncludedIncluded
Undeliverable classificationBounces and complaints sorted into actionable categoriesIncludedIncludedIncluded
Sending
Broadcast campaignsIncludedIncludedIncluded
Automated workflowsDrip sequences and event-triggered sendsIncludedIncludedIncluded
Git-synced templatesTemplates live in your GitHub repo and deploy when you mergeIncludedIncludedIncluded
Template preview & test sendsIncludedIncludedIncluded
Sends through your own Amazon SES accountIncludedIncludedIncluded
DMARC & deliverability
DMARC monitoringAggregate reports for every source sending as your domainIncludedIncludedIncluded
Source diagnoses & policy recommendationsSendOps recommends the record; you publish it in DNSIncludedIncludedIncluded
DMARC alertsNew source, alignment dropped, reports stopped, policy readyIncludedIncludedIncluded
TLS-RPT reportingKnow when mail to your domain fails to use encrypted deliveryIncludedIncludedIncluded
Deliverability alertsBounce and complaint rates, reputation, sending quotasIncludedIncludedIncluded
Domain authentication checksIncludedIncludedIncluded
SES production access requestsIncludedIncludedIncluded
Analytics
Per-message search & delivery historyIncludedIncludedIncluded
Deliverability, engagement & template reportsIncludedIncludedIncluded
Mailbox provider breakdownIncludedIncludedIncluded
Real-time dashboard updatesIncludedIncludedIncluded
Infrastructure
SES setup in your AWS accountSendOps configures SES for you; your mail never passes through usIncludedIncludedIncluded
Existing SES account importBring an SES account you already use without changing itIncludedIncludedIncluded
Branded HTTPS tracking domainsOpen and click tracking on your own subdomain, certificate handled for youIncludedIncludedIncluded
SES cost estimationIncludedIncludedIncluded
Edge & assets
Edge CDN in your AWS accountOptional CloudFront stack that serves template images and tracking from your own accountIncludedIncludedIncluded
Asset libraryImages committed to your template repo are published to the CDN on deployIncludedIncludedIncluded
Image viewer & usage trackingPreview every image, see its size, CDN URL, and which templates use itIncludedIncludedIncluded
Custom image domainServe images from cdn.yourdomain.com with a certificate provisioned for youIncludedIncludedIncluded
Developers & agents
Public API with API keysIncludedIncludedIncluded
MCP server for coding agentsLet Claude, Cursor, and other agents work in your account safelyIncludedIncludedIncluded
GitHub integration for templatesIncludedIncludedIncluded
Team & security
Role-based accessGive support, marketing, finance, and engineering only what they needIncludedIncludedIncluded
Audit logsIncludedIncludedIncluded
Google & GitHub sign-inIncludedIncludedIncluded

DMARC monitoring uses aggregate reports only and never publishes DNS on your behalf. Sending on any plan is subject to your Amazon SES quotas and AWS policies.

FAQ

Common questions

Do I pay SendOps per email?

No. SendOps charges a flat monthly fee for the platform — seats, templates, retention, and analytics. Email delivery goes through your own AWS SES account at Amazon's rate of $0.10 per 1,000 emails. There is no per-email markup from SendOps.

What happens if I exceed a plan's template or seat limit?

You'll be prompted to upgrade. We never block email delivery — your SES sending continues regardless of your SendOps plan tier.

Do I need an AWS account?

Yes. SendOps connects to your existing AWS account and manages SES on your behalf. You keep full ownership of your sending infrastructure, domains, and data.

Can I switch plans or cancel anytime?

Yes. You can upgrade, downgrade, or cancel at any time. There are no long-term contracts or cancellation fees.

How is SendOps different from SendGrid or Postmark?

SendGrid, Postmark, and similar providers send email through their own infrastructure and charge per email — and usually per contact too. SendOps is an email operations platform on top of your own AWS SES: audiences, broadcasts, drip workflows, templates, and analytics, while SES handles delivery at a fraction of the cost on your own sending reputation.

Do you charge per contact?

No. Contacts, lists, and segments aren't billing dimensions on any SendOps plan. Managed platforms typically charge $200+ per month just to store 50,000 contacts — whether you email them or not, which punishes exactly the right behavior: keeping a large, well-maintained list and sending targeted, occasional email. Per-contact pricing pushes you to either prune leads you paid to acquire or over-email everyone to justify the bill. On SendOps, your audience is data in your platform, not a meter.

Is DMARC monitoring included on the Free plan?

Yes. DMARC monitoring, DMARC and deliverability alerts, and TLS-RPT reporting are included on every plan, including Free. SendOps processes the aggregate reports for every source sending as your domain, diagnoses alignment problems, and recommends the record to publish. You publish DNS changes yourself.

Which features are only on paid plans?

None. Paid plans raise limits rather than unlock features: more seats, more templates, longer event retention, Slack and webhook alert channels, and, on Business, notification presets and add-on packs. Audience, broadcasts, workflows, templates, analytics, the Public API, and the MCP server are on every plan.

What would I have to buy elsewhere to match SendOps Free?

A sending plan, a marketing platform for audience, broadcasts and workflows, and a DMARC monitoring tool. On SendGrid that means the Email API plus Marketing Campaigns Advanced. On Mailgun and Postmark the marketing platform is a separate product such as Mailjet or ActiveCampaign. On Resend the marketing plan is billed per contact. The calculator above adds these up at public list prices verified in September 2026.

Is there a free plan?

Yes. The Free plan has no metered email volume, 1 team seat, 3 templates, and 7 days of event retention. No credit card required. SendOps does not impose usage-based email volume limits — sending remains subject to your Amazon SES quotas, AWS policies, sender-reputation requirements, SendOps anti-abuse controls, and applicable law.

Start free. Stay free.

No credit card required. No metered email volume on any plan.